Women’s Empowerment Model Through Entrepreneurship Development Strategy in Banten Province – Indonesia

The purpose of this research is to reveal the empowerment model through entrepreneurship development strategies by the Office of Women Empowerment, Child Protection, Population and Family Planning in Banten Province. The descriptive-analytic method was used by surveying 312 women entrepreneurs in Banten during 2019. Data were analysed using SWOT analysis. From the results, entrepreneurship empowerment models are identified, developed, tested, and developed by observing the level of stress on entrepreneurial roles, innovative behaviour, success, emotional intelligence and social support received by women entrepreneurs in Banten Province. An entrepreneurship development strategy was also developed by observing the level of stress on the role of entrepreneurs, innovative behaviour, success, emotional intelligence and social support received by women entrepreneurs. Research recommendations are four alternative strategies for developing a model of entrepreneurial development in Banten Province, as follows. The first strategy is using the strength of the entrepreneur to take advantage of every opportunity through entrepreneurship development by increasing broad availability and flexible access; accessing files at a broad access level will save capital funds for a network because of its optimal utilization. The second strategy is making advantages as a reference for focusing productive activities by avoiding weaknesses in the guidance model. The third is minimising all weaknesses to face every threat in the implementation of the guidance model. The fourth is making each force face every threat by creating diversification to create greater opportunities.